Samsung has just played its “mine is bigger than yours” card against Sharp when it unveiled what it claims is the first 70in LCD TV for consumers. In doing so it supersized past Sharp who offer an Aquos LCD TV with a screen size of 65in.

Samsung also claim (they would) that the HD TV offers better video reproduction, viewing angle and image quality. One reason is the video signal is reproduced at 120Hz, compared to 60Hz for a conventional full HD LCD panel. This helps rapidly moving video images to be reproduced with high clarity, which has been one of the drawbacks with LCD TVs.

The supersized flat panel has full high-definition resolution of 1080p and Samsung claim a conical viewing angle of 180 degrees.

The queue for delivery will be a long one - expect circa mid 2007 availability - as Samsung will begin producing the 70in LCD TV during the first half of 2007.

No doubt before then, one of the other LCD TV manufacturers will announce a bigger panel.

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